Clik here to view.
Competitive Ad vs PR Analysis Tool
Competitive Ad vs PR Analysis Tool – Use this tool to analyze the Advertisement vs. PR spending/value ratio for the top 5 competitors in your industry. The post Competitive Ad vs PR Analysis Tool...
View ArticleClik here to view.
Competitive Analysis Tool
Competitive Analysis Tool - This tool will help you complete a competitive analysis including: industry overview, direct/indirect competitor evaluations, competitive map, and competition matrix. The...
View ArticleClik here to view.
Competitive Website Analysis Tool
Competitive Website Analysis Tool - Use this tool to evaluate the strengths & weaknesses of your website and compare its effectiveness against your top 2 competitors. This tool can be used to...
View ArticleClik here to view.
Product Feature Competitive Analysis
Product Feature Competitive Analysis – Use this tool to analyze product or feature category leaders among your top 5 competitors. The post Product Feature Competitive Analysis appeared first on...
View ArticleClik here to view.
Social Marketing Competitive Tracking Tool
Social Media Competitive Tracking Tool – Use this tool to monitor and to compare the key metrics of your competitors Social Media efforts. The post Social Marketing Competitive Tracking Tool appeared...
View ArticleClik here to view.
Competitive Analysis & Positioning Map
Competitive Analysis & Positioning Map – Use this tool to document key buying criteria for each of your market segments, analyze & rate your competitors, and develop a product positioning map....
View ArticleClik here to view.
Out-of-the-box marketing ideas
By Jerry Rackley I recently attempted to dialogue with a journalist who was doing a story about out-of-the-box marketing ideas. I haven’t yet seen the story, but I was bold enough to make a prediction...
View ArticleClik here to view.
Sizing up your Competition
By Jerry Rackley If you do business successfully in a free market, it’s virtually guaranteed that you’ll have competition. It doesn’t matter if you’re the market leader or a niche player, you have...
View ArticleClik here to view.
3 Focal Points to Draft a Five-Year Growth Plan for Your Small Business
The U.S. Census Bureau tells us that there are just under 30 million businesses operating in the United States. A frequently cited U.S. Commerce Department survey noted that eight out of ten new...
View Article
